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We’re visual strategists: we believe graphic recording should engage participants, be authentic to your organization, and customized to your meeting’s objectives. Let’s ignite your ideas in ink!

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Learn more about our creative and process-oriented approach to graphic facilitation!

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Whiteboard Animation: Say it in 2 Minutes… or less!

Having produced whiteboard animations since 2010 (and stop motion animations since 2014), we’ve seen every type of project come our way. Organizations ask us to produce whiteboard videos to explain a new strategy to employees, a complex chronic disease to the public, to promote a product or service…. and everything in between!

 

Every whiteboard animation project is different – but each one faces the same challenge: “we’ve got so much to say! How do we fit it all into a short video?”

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Fuselight Creative Team: Interview with Minh Ngo

Minh Ngo comes from a research and teaching background, and also brings a playful approach to graphic recording and visual communication. Drawing on her diverse experience working in the private, public and non-profit sector, she enjoys the challenge of helping organizations cut through the clutter with visuals that spark a connection between people, ideas, and their greater purpose. Always one to go with the flow and quick with a smile, she’s a joy to work with and we’re so excited to have her on the team!

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New Name: Fuselight Creative

We’re so excited to announce that we have transitioned to a new name: The Fuselight Creative

We’ve outgrown the “Drawing Out Ideas” name. It doesn’t fully convey the mission we have for our work, nor is it very unique in our industry. Many graphic recording companies use the words “drawing,” “ideas,” and related words (ink, visual, image, lines, think…. you get the idea!).

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Graphic Recording in Health Care

Health care is evolving with the needs of people and changing technologies. Sometimes progress is slow, other times it’s more immediate. But no matter the pace of change, it’s crucial the health system adapts so it’s sustainable and provides quality care.

Graphic recording in health care, and other visual communications, are powerful tools when integrated with planning or public engagement/appreciative inquiry.

As a graphic recorder, it requires a keen sensitivity to the topics being discussed, a full-system perspective, and understanding of medical terminology and patient experiences. With this in mind, there are many ways graphic recording and visual communication is helping to shift the health system.

5 Ways of Using Completed Graphic Recordings

You’ve got these fantastic graphic recordings from your meeting, but how will you use them?

In advertising, the more you expose people to a brand or message the more likely they are to commit to it. The same holds true for the outcomes and action items in a meeting. Graphic recordings are already an engaging visual record of your meeting, but it’s important they are displayed throughout the year to keep the content top-of-mind and ensure long-term commitment to the action items.